Top 5 Personalization Apps in Russia, Q2 2022

In the second quarter of 2022, the top 5 personalization apps in Russia showed varying trends across downloads, revenue, and active users. Here’s an overview of their performance based on Sensor Tower’s data.

Yandex Browser with Protect saw a consistent download trend, peaking at around 171K in the last week of March and ending the quarter at approximately 155K weekly downloads. Active users for the app remained high, fluctuating between 17M to 17.5M throughout the period.

Edge Lighting - Borderlight experienced a steady increase in weekly downloads, reaching nearly 62K by the end of May before a slight decline to around 39K in the final week of June. Active users mirrored this trend, peaking at approximately 79K in late May and settling at about 57K by the end of the quarter.

Wallcraft Cool 4K Wallpaper 4D had a fluctuating download pattern, starting at 32K and ending at around 30K weekly downloads. Active users showed a slight decline from 163K to about 146K over the quarter.

Facemoji AI Emoji Keyboard maintained stable weekly downloads, ranging from 26K to 36K. Revenue for the app varied slightly, peaking at $95 in the last week of May. Active users saw fluctuations, with a peak of about 421K at the end of May and a drop to around 349K by the end of June.

Shimeji showed significant variations in downloads, peaking at 31K in early June and dropping to approximately 11.5K by the end of the quarter. Active users followed a similar pattern, with a high of around 63K in mid-June and ending at about 26.4K.

For more detailed insights into these apps and their performance, visit Sensor Tower.